Publications Division. Highly recognized for performance excellence for two complete overhauls of the online versions of their seven print magazines. Actively participated in strategic and conceptual brainstorming sessions with department heads and leaders.
• Collaborated, communicated, and engaged with cross-functional and interdepartmental teams to design trade show graphics, collateral material, website marketing and communications, including creative, digital, corporate communications.
• Digital project manager, web developer for ShootingIllustrated.com, Guns & Hunting online forum, and blog working in close partnership with the NRA Publications Department and Shooting Illustrated staff.
• Redesigned and produced over 300 engaging e-commerce newsletters and direct mail pieces increasing online sales for Membership Division.
• Project manager/coordinator for redesign of six Membership Division product catalogs. Scheduled/directed photo shoots, created studio sets, provided design and layout, print production, cost, and color management.